First car adopted: thanks Fideuram!

26 July, 2019

You want to adopt a car but you don't know how? Fideuram explains it to you, before joining our adoption campaign.

Remember our campaign "Adopt a car"launched in the last newsletter? Well, the first car was adopted! We started with her, the 6C Golden Arrow, known as The Hunchback. The car that welcomes you and stands in the "altar" area, as some journalists have written.

Thanks to the adoption, Fideuram will help to show that Italian history, art, beauty and ingenuity are important to her. Corporate Social Responsibility is made up of concrete actions that communicate to all stakeholders what the company believes in: defence of the country's artistic and technological heritage, commitment to historical research and investment in the future of students.

Here are some data on the activity that the Fratelli Cozzi Museum has carried out until June 2019. Now we are ready for a new season and Fideuram will be at our side. 


Fideuram - Intesa Sanpaolo Private Banking is the leading Private Bank in Italy and among the leaders in the Euro Area, with 220.4 billion in assets under management and over 6,000 highly qualified professionals serving more than 748,000 customers*.

It belongs to the Intesa Sanpaolo Group and specialises in offering financial advisory services to meet the financial, pension and insurance needs of its clients. It mainly focuses on Private and High Net Worth Individuals client segments and offers specific additional services to clients with high assets, through resources specifically dedicated to the protection and management over time of the entire assets.

It is at the top of the market in terms of capital strength, with capital ratios well above the minimum regulatory limits (Common Equity Tier 1 ratio at 19.1% as at 30 September 2018)*.

Its service model is based on professional advice and the creation of a long-term relationship of trust between client and private banker.

The car adopted

It is the oldest car in the collection and represents the beginning of our story. The 6C 2300 was replaced by the Alfa Romeo 6C 2500, the last car in the series before the Second World War and resumed after the First World War until 1950 in about 2,800 units. Of these, 680 were built in the Freccia d'Oro version. The 2500 was the last version of the 6C series and was withdrawn from the market, replaced by the Alfa Romeo 1900.

A scene from "The Godfather"... to blow up is a 6C.