{"id":14713,"date":"2023-01-31T09:13:43","date_gmt":"2023-01-31T08:13:43","guid":{"rendered":"https:\/\/news.museofratellicozzi.com\/?p=14713"},"modified":"2024-01-17T16:15:41","modified_gmt":"2024-01-17T15:15:41","slug":"qr-contenuti-extra","status":"publish","type":"post","link":"https:\/\/www.museofratellicozzi.com\/news\/qr-contenuti-extra\/","title":{"rendered":"Inquadra e&#8230; scopri!"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Sezione&#8221; _builder_version=&#8221;3.22&#8243; custom_padding=&#8221;0px|||&#8221; transparent_background=&#8221;off&#8221; make_fullwidth=&#8221;off&#8221; use_custom_width=&#8221;off&#8221; width_unit=&#8221;on&#8221; custom_width_px=&#8221;1080&#8243; custom_width_percent=&#8221;80&#8243;][et_pb_row use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;1&#8243; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Riga&#8221; module_class=&#8221; et_pb_row_fullwidth&#8221; _builder_version=&#8221;3.25&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; width=&#8221;100%&#8221; width_tablet=&#8221;100%&#8221; width_phone=&#8221;&#8221; width_last_edited=&#8221;on|desktop&#8221; max_width=&#8221;100%&#8221; max_width_tablet=&#8221;100%&#8221; max_width_phone=&#8221;&#8221; max_width_last_edited=&#8221;on|desktop&#8221; custom_padding=&#8221;0px|||&#8221; make_fullwidth=&#8221;on&#8221; use_custom_width=&#8221;off&#8221; width_unit=&#8221;on&#8221; custom_width_px=&#8221;1080&#8243; custom_width_percent=&#8221;80&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/www.museofratellicozzi.com\/news\/wp-content\/uploads\/2023\/01\/DUE.jpg&#8221; title_text=&#8221;DUE&#8221; force_fullwidth=&#8221;on&#8221; align_tablet=&#8221;center&#8221; align_phone=&#8221;&#8221; align_last_edited=&#8221;on|desktop&#8221; admin_label=&#8221;Immagine principale&#8221; _builder_version=&#8221;4.8.2&#8243; animation=&#8221;off&#8221; sticky=&#8221;off&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_width=&#8221;1&#8243; border_style=&#8221;solid&#8221; always_center_on_mobile=&#8221;on&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=&#8221;Riga&#8221; _builder_version=&#8221;3.25&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; custom_padding=&#8221;20px||0px|&#8221; make_fullwidth=&#8221;off&#8221; use_custom_width=&#8221;off&#8221; width_unit=&#8221;on&#8221; custom_width_px=&#8221;1080&#8243; custom_width_percent=&#8221;80&#8243;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Titolo&#8221; _builder_version=&#8221;4.8.2&#8243; text_font=&#8221;PT Sans||||&#8221; text_text_color=&#8221;#000000&#8243; text_font_size=&#8221;72&#8243; text_letter_spacing=&#8221;0&#8243; text_line_height=&#8221;1.1&#8243; header_font=&#8221;PT Sans||||&#8221; header_text_color=&#8221;#000000&#8243; header_font_size=&#8221;48&#8243; header_letter_spacing=&#8221;0&#8243; header_line_height=&#8221;1.1em&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; custom_margin=&#8221;0px||0px|&#8221; text_font_size_tablet=&#8221;60&#8243; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|phone&#8221; text_letter_spacing_tablet=&#8221;&#8221; text_letter_spacing_phone=&#8221;&#8221; text_letter_spacing_last_edited=&#8221;on|desktop&#8221; text_line_height_tablet=&#8221;&#8221; text_line_height_phone=&#8221;&#8221; text_line_height_last_edited=&#8221;on|&#8221; header_font_size_tablet=&#8221;46&#8243; header_font_size_phone=&#8221;38px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_width=&#8221;1&#8243; border_style=&#8221;solid&#8221;]<\/p>\n<h1><span data-contrast=\"auto\" xml:lang=\"IT\" lang=\"IT\" class=\"TextRun SCXW202546270 BCX0\"><span class=\"NormalTextRun SCXW202546270 BCX0\" data-ccp-parastyle=\"heading 1\">inquadra e&#8230; scopri!<\/span><\/span><\/h1>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;Data&#8221; _builder_version=&#8221;4.8.2&#8243; text_font=&#8221;PT Sans|on|||&#8221; text_text_color=&#8221;#363636&#8243; text_font_size=&#8221;18&#8243; text_letter_spacing=&#8221;0&#8243; text_line_height=&#8221;1.7&#8243; header_font_size=&#8221;30&#8243; header_letter_spacing=&#8221;0&#8243; header_line_height=&#8221;1&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; custom_margin=&#8221;10px||0px|&#8221; custom_padding=&#8221;||0px|||&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_width=&#8221;1&#8243; border_style=&#8221;solid&#8221;]<\/p>\n<p>13 gennaio, 2023<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Section&#8221; _builder_version=&#8221;3.22&#8243; background_color=&#8221;#f7f7f4&#8243; transparent_background=&#8221;off&#8221; make_fullwidth=&#8221;off&#8221; use_custom_width=&#8221;off&#8221; width_unit=&#8221;on&#8221; custom_width_px=&#8221;1080&#8243; custom_width_percent=&#8221;80&#8243;][et_pb_row column_structure=&#8221;1_3,2_3&#8243; padding_mobile=&#8221;on&#8221; column_padding_mobile=&#8221;on&#8221; admin_label=&#8221;row&#8221; _builder_version=&#8221;4.8.2&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; custom_margin=&#8221;10px||||false|false&#8221; custom_padding=&#8221;0px|||&#8221; make_fullwidth=&#8221;off&#8221; use_custom_width=&#8221;off&#8221; width_unit=&#8221;on&#8221; custom_width_px=&#8221;1080&#8243; custom_width_percent=&#8221;80&#8243;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Occhiello&#8221; _builder_version=&#8221;4.8.2&#8243; text_font=&#8221;PT Sans|on|||&#8221; text_text_color=&#8221;#363636&#8243; text_font_size=&#8221;24&#8243; text_letter_spacing=&#8221;0&#8243; text_line_height=&#8221;1.4&#8243; header_font_size=&#8221;30&#8243; header_letter_spacing=&#8221;0&#8243; header_line_height=&#8221;1&#8243; header_3_font_size=&#8221;19px&#8221; header_3_line_height=&#8221;1.2em&#8221; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; max_width=&#8221;620px&#8221; custom_margin=&#8221;0px|20px|0px||false|false&#8221; custom_padding=&#8221;||0px|||&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|desktop&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_width=&#8221;1&#8243; border_style=&#8221;solid&#8221;]<\/p>\n<h3><span data-contrast=\"auto\" xml:lang=\"IT\" lang=\"IT\" class=\"TextRun SCXW250314414 BCX0\"><span class=\"NormalTextRun SCXW250314414 BCX0\">Le storie del museo sono tante, tantissime: ecco perch\u00e9 abbiamo pensato di renderle fruibili sempre.<\/span><\/span><\/h3>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Blocco testo 1&#8243; _builder_version=&#8221;4.8.2&#8243; text_font=&#8221;PT Sans||||&#8221; text_text_color=&#8221;#363636&#8243; text_font_size=&#8221;20&#8243; text_letter_spacing=&#8221;0&#8243; text_line_height=&#8221;1.2em&#8221; header_font_size=&#8221;30&#8243; header_letter_spacing=&#8221;0&#8243; header_line_height=&#8221;1&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; max_width=&#8221;620px&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|tablet&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_width=&#8221;1&#8243; border_style=&#8221;solid&#8221;]<\/p>\n<p>Se gi\u00e0 l&#8217;avete visitato, lo saprete: il Museo non \u00e8 &#8220;solo&#8221; una collezione di automobili d&#8217;epoca, ma molto di pi\u00f9.<\/p>\n<p>Ci\u00f2 che caratterizza i Musei \u00e8 la c<strong>apacit\u00e0 di fare &#8211; e di diffondere &#8211; cultura e bellezza, storia e &#8220;tecnica&#8221;.<\/strong> Il nostro Museo non \u00e8 da meno e da quando \u00e8 nato fa tutto questo con diversi, importanti mezzi: questa sezione news, tanto per cominciare, ma anche con i social network, le preziose visite guidate e soprattutto con l&#8217;archivio, il nostro ormai famoso <strong>Cozzi.Lab.\u00a0<\/strong><\/p>\n<p>Tante cose restano ancora da scoprire sul mondo Alfa Romeo e sulla storia della nostra azienda.<\/p>\n<p>Qualche esempio?<\/p>\n<ul>\n<li><span data-contrast=\"none\">I racconti del nostro fondatore Pietro su come alcune auto sono entrate a far parte della collezione<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">\u00a0<\/span><\/li>\n<li>Le fotografie e i poster, che un tempo erano l\u2019unico strumento per comunicare nel punto vendita o dare supporto ai meccanici in officina<\/li>\n<li>I podcast, i racconti di scrittori ed esperti<\/li>\n<li>I legami speciali tra Alfa Romeo e il cinema, la musica, l&#8217;arte&#8230;<\/li>\n<\/ul>\n<p>Tutti materiali presenti nel Cozzi.Lab che meritano di diventare fruibili in ogni momento.<\/p>\n<p>La buona notizia \u00e8 che abbiamo trovato il modo di farlo. Basta&#8230; un quadratino!<\/p>\n<p>&nbsp;<\/p>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/www.museofratellicozzi.com\/news\/wp-content\/uploads\/2023\/01\/pdf-qr.png&#8221; title_text=&#8221;pdf qr&#8221; _builder_version=&#8221;4.8.2&#8243; _module_preset=&#8221;default&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,2_3&#8243; padding_mobile=&#8221;on&#8221; column_padding_mobile=&#8221;on&#8221; admin_label=&#8221;row&#8221; _builder_version=&#8221;3.25&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; custom_margin=&#8221;21px|auto||auto||&#8221; custom_padding=&#8221;0px|||&#8221; make_fullwidth=&#8221;off&#8221; use_custom_width=&#8221;off&#8221; width_unit=&#8221;on&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Blocco testo 2&#8243; _builder_version=&#8221;4.8.2&#8243; text_font=&#8221;PT Sans||||&#8221; text_text_color=&#8221;#363636&#8243; text_font_size=&#8221;20&#8243; text_letter_spacing=&#8221;0&#8243; text_line_height=&#8221;1.2em&#8221; header_font_size=&#8221;30&#8243; header_letter_spacing=&#8221;0&#8243; header_line_height=&#8221;1&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; max_width=&#8221;620px&#8221; custom_margin=&#8221;0px||0px|||&#8221; custom_padding=&#8221;1px|||||&#8221; hover_enabled=&#8221;0&#8243; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|tablet&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_width=&#8221;1&#8243; border_style=&#8221;solid&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p aria-level=\"2\"><strong>BASTA UN QR CODE\u00a0<\/strong><\/p>\n<p><span data-contrast=\"auto\">Il progetto di divulgazione si basa sulla generazione di <strong>QR Code<\/strong>, piccoli codici grafici che possono essere letti e rimandare a contenuti attraverso una <strong>semplice scansione con smartphone o tablet.\u00a0<\/strong><\/span><\/p>\n<p><span data-contrast=\"none\">I QR personalizzati che appariranno tra gli spazi del Museo rimanderanno a tutti i contenuti elencati sopra, e non solo!<\/span><\/p>\n<p><span data-contrast=\"none\">I contenuti digitali si andranno ad arricchire <\/span><span data-contrast=\"none\">costantemente , nell&#8217;ottica di sostenere s<\/span><span data-contrast=\"none\">empre di pi\u00f9 la nostra volont\u00e0 di divulgazione di un patrimonio museale che deve essere patrimonio di tutti, nessuno escluso (per i non vedenti sono disponibili anche contenuti audio).\u00a0<\/span><\/p>\n<p><span data-contrast=\"none\">Per rimarcare il legame tra il Museo e le scuole, inoltre, <a href=\"https:\/\/www.museofratellicozzi.com\/news\/scuole-genz-evento\/\"><span style=\"text-decoration: underline;\">i QR conterranno anche i contenuti sviluppati dalle giovani generazioni, dagli studenti delle scuole del territorio grazie al progetto dell&#8217;Associazione Friends of Museo Fratelli Cozzi.<\/span><\/a><\/span><\/p>\n<p><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\"><\/span><\/p>\n<p><strong><\/strong><\/p>\n<p><strong><\/strong><\/p>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/www.museofratellicozzi.com\/news\/wp-content\/uploads\/2023\/01\/qr.png&#8221; title_text=&#8221;qr&#8221; _builder_version=&#8221;4.8.2&#8243; _module_preset=&#8221;default&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,2_3&#8243; padding_mobile=&#8221;on&#8221; column_padding_mobile=&#8221;on&#8221; admin_label=&#8221;row&#8221; _builder_version=&#8221;3.25&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; custom_padding=&#8221;0px|||&#8221; make_fullwidth=&#8221;off&#8221; use_custom_width=&#8221;off&#8221; width_unit=&#8221;on&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Blocco testo 2&#8243; _builder_version=&#8221;4.8.2&#8243; text_font=&#8221;PT Sans||||&#8221; text_text_color=&#8221;#363636&#8243; text_font_size=&#8221;20&#8243; text_letter_spacing=&#8221;0&#8243; text_line_height=&#8221;1.2em&#8221; header_font_size=&#8221;30&#8243; header_letter_spacing=&#8221;0&#8243; header_line_height=&#8221;1&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; max_width=&#8221;620px&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;1px|||||&#8221; text_font_size_tablet=&#8221;&#8221; text_font_size_phone=&#8221;&#8221; text_font_size_last_edited=&#8221;on|tablet&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_width=&#8221;1&#8243; border_style=&#8221;solid&#8221;]<\/p>\n<p>Cosa ne pensi di questa idea?<\/p>\n<p>Ti aspettiamo al Museo: la caccia ai QR Code con i contenuti speciali \u00e8 appena iniziata!<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; 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