{"id":4768,"date":"2017-09-07T10:17:47","date_gmt":"2017-09-07T08:17:47","guid":{"rendered":"https:\/\/news.museofratellicozzi.com\/?p=4768"},"modified":"2022-05-27T15:09:00","modified_gmt":"2022-05-27T13:09:00","slug":"origine-nome-alfa","status":"publish","type":"post","link":"https:\/\/www.museofratellicozzi.com\/news\/origine-nome-alfa\/","title":{"rendered":"L&#8217;origine della marca ALFA"},"content":{"rendered":"\n\n\n[et_pb_section bb_built=&#8221;1&#8243; admin_label=&#8221;Sezione&#8221; custom_padding=&#8221;0px|||&#8221; custom_width_percent=&#8221;80&#8243;][et_pb_row admin_label=&#8221;Riga&#8221; make_fullwidth=&#8221;on&#8221; custom_width_percent=&#8221;80&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;1&#8243; custom_padding=&#8221;0px|||&#8221; parallax_method_1=&#8221;off&#8221; disabled_on=&#8221;off|off|off&#8221;][et_pb_column type=&#8221;4_4&#8243;][et_pb_video admin_label=&#8221;Video&#8221; src=&#8221;https:\/\/youtu.be\/XqOuyjrSEeE&#8221;] [\/et_pb_video][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=&#8221;Riga&#8221; custom_width_percent=&#8221;80&#8243; custom_padding=&#8221;20px||0px|&#8221; parallax_method_1=&#8221;off&#8221;][et_pb_column type=&#8221;4_4&#8243;][et_pb_text admin_label=&#8221;Categoria&#8221; header_font_size=&#8221;30&#8243; header_letter_spacing=&#8221;0&#8243; header_line_height=&#8221;1&#8243; text_text_color=&#8221;#bcbcbc&#8221; text_letter_spacing=&#8221;2&#8243; text_line_height=&#8221;1.7&#8243; custom_margin=&#8221;||10px|&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221;]\r\n\r\nElvira Racconta\r\n\r\n[\/et_pb_text][et_pb_text admin_label=&#8221;Titolo&#8221; header_font=&#8221;PT Sans||||&#8221; header_font_size=&#8221;30&#8243; header_text_color=&#8221;#000000&#8243; header_letter_spacing=&#8221;0&#8243; header_line_height=&#8221;1.3&#8243; text_font=&#8221;PT Sans||||&#8221; text_font_size=&#8221;50&#8243; text_font_size_tablet=&#8221;60&#8243; text_font_size_last_edited=&#8221;on|desktop&#8221; text_text_color=&#8221;#000000&#8243; text_letter_spacing=&#8221;0&#8243; text_letter_spacing_last_edited=&#8221;on|desktop&#8221; text_line_height=&#8221;1.1&#8243; text_line_height_last_edited=&#8221;on|&#8221; custom_margin=&#8221;0px||0px|&#8221; background_layout=&#8221;light&#8221; text_orientation=&#8221;left&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_width=&#8221;1&#8243; border_style=&#8221;solid&#8221;]\r\n\r\nL\u2019origine della marca \u201cALFA\u201d e lo storico \u201cmatrimonio\u201d con Nicola Romeo\r\n\r\n[\/et_pb_text][et_pb_text admin_label=&#8221;Data&#8221; header_font_size=&#8221;30&#8243; header_letter_spacing=&#8221;0&#8243; header_line_height=&#8221;1&#8243; text_font=&#8221;PT Sans|on|||&#8221; text_font_size=&#8221;18&#8243; text_text_color=&#8221;#363636&#8243; text_letter_spacing=&#8221;0&#8243; text_line_height=&#8221;1.7&#8243; custom_margin=&#8221;10px||0px|&#8221;]\r\n\r\n7 settembre, 2017\r\n\r\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section bb_built=&#8221;1&#8243; admin_label=&#8221;Section&#8221; background_color=&#8221;#f7f7f4&#8243; custom_width_percent=&#8221;80&#8243;][et_pb_row admin_label=&#8221;row&#8221; custom_width_percent=&#8221;80&#8243; custom_padding=&#8221;0px|||&#8221; padding_mobile=&#8221;on&#8221; column_padding_mobile=&#8221;on&#8221; parallax_method_1=&#8221;off&#8221; parallax_method_2=&#8221;off&#8221;][et_pb_column type=&#8221;1_3&#8243;][et_pb_image admin_label=&#8221;immagine autore&#8221; src=&#8221;https:\/\/www.museofratellicozzi.com\/news\/wp-content\/uploads\/2017\/02\/elvira-ruocco-alfa-romeo-fratelli-cozzi-18.jpg&#8221; animation=&#8221;off&#8221; sticky=&#8221;on&#8221; always_center_on_mobile=&#8221;off&#8221; disabled_on=&#8221;off|off|off&#8221; custom_margin=&#8221;10px|||&#8221;] [\/et_pb_image][et_pb_text admin_label=&#8221;descrizione autore&#8221; disabled_on=&#8221;off|off|off&#8221; header_font_size=&#8221;30&#8243; header_letter_spacing=&#8221;0&#8243; header_line_height=&#8221;1&#8243; text_font=&#8221;PT Sans||||&#8221; text_font_size=&#8221;18&#8243; text_text_color=&#8221;#323232&#8243; text_letter_spacing=&#8221;0&#8243; text_line_height=&#8221;1.4&#8243; custom_margin=&#8221;14px||0px|&#8221;]\r\n\r\n<span style=\"color: #02b875;\"><strong>Elvira Ruocco\r\n<\/strong><\/span><em>Memoria storica dell\u2019Alfa Romeo, cura per il Museo la rubrica <strong>\u201cElvira Racconta\u201d <\/strong>dove ripercorre la leggendaria storia dell\u2019Alfa Romeo.<\/em>\r\n\r\n[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243;][et_pb_text admin_label=&#8221;Occhiello&#8221; max_width=&#8221;620px&#8221; header_font_size=&#8221;30&#8243; header_letter_spacing=&#8221;0&#8243; header_line_height=&#8221;1&#8243; text_font=&#8221;PT Sans|on|||&#8221; text_font_size=&#8221;24&#8243; text_font_size_last_edited=&#8221;on|desktop&#8221; text_text_color=&#8221;#363636&#8243; text_letter_spacing=&#8221;0&#8243; text_line_height=&#8221;1.4&#8243; custom_margin=&#8221;10px||0px|&#8221;]\r\n\r\nIl nome Alfa Romeo arriv\u00f2 nel 1915 quando un intraprendente ingegnere napoletano, Nicola Romeo, salv\u00f2 l\u2019azienda da un precoce fallimento causato dallo scoppio della guerra.\r\n\r\n[\/et_pb_text][et_pb_text admin_label=&#8221;Blocco testo 1&#8243; max_width=&#8221;620px&#8221; header_font_size=&#8221;30&#8243; header_letter_spacing=&#8221;0&#8243; header_line_height=&#8221;1&#8243; text_font=&#8221;PT Sans||||&#8221; text_font_size=&#8221;20&#8243; text_font_size_last_edited=&#8221;on|tablet&#8221; text_text_color=&#8221;#363636&#8243; text_letter_spacing=&#8221;0&#8243; text_line_height=&#8221;1.5&#8243; custom_margin=&#8221;30px||0px|&#8221;]\r\n\r\nLa rivista Auto Italiana, nel numero del 20 settembre 1932, riporta un articolo del quotidiano francese l\u2019AUTO nel quale si indicano le origini dei nomi delle pi\u00f9 note marche di automobili. Commenta l\u2019autore: \u201cPer la nostra Alfa Romeo, il giornale spiega esattamente la seconda parte ricordando l\u2019ingegner Nicola Romeo, ma prende una cantonata dicendo che corrisponde all\u2019Alfa greco ossia alla lettera \u201cA\u201d la prima dell\u2019alfabeto. Invece, come tutti sanno, in Italia Alfa equivale a A.L.F.A. iniziali di Anonima Lombarda Fabbrica Automobili, la nuova Ditta Italiana che rilev\u00f2 l\u2019originario stabilimento della Darracq italiana, nome che tra noi ebbe poca fortuna e molti maliziosamente storpiavano in Barracq per intendere che quelle macchine erano baracche\u2026 Il nostro buon pubblico sempre critico feroce e pi\u00f9 automobilista nei caff\u00e8 che sulle strade maestre, non teneva alcun conto che l\u2019automobile \u00a0sorgeva allora ed accollava spesso alle macchine le colpe che invece erano degli inesperti e troppo esigenti guidatori e delle nostre orribili strade d\u2019anteguerra\u201d.\r\n\r\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=&#8221;Row&#8221; custom_width_percent=&#8221;80&#8243; custom_padding=&#8221;50px|||&#8221; custom_padding_tablet=&#8221;17px|||&#8221; column_padding_mobile=&#8221;on&#8221; parallax_method_1=&#8221;off&#8221; parallax_method_2=&#8221;off&#8221; disabled_on=&#8221;off||&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221;][et_pb_column type=&#8221;1_3&#8243;][et_pb_text admin_label=&#8221;Testo&#8221; header_font_size=&#8221;30&#8243; header_font_size_tablet=&#8221;30&#8243; header_font_size_phone=&#8221;30&#8243; header_letter_spacing=&#8221;0&#8243; header_letter_spacing_tablet=&#8221;0&#8243; header_letter_spacing_phone=&#8221;0&#8243; header_line_height=&#8221;1&#8243; header_line_height_tablet=&#8221;1&#8243; header_line_height_phone=&#8221;1&#8243; text_letter_spacing=&#8221;0&#8243; text_letter_spacing_tablet=&#8221;0&#8243; text_letter_spacing_phone=&#8221;0&#8243; text_line_height=&#8221;1.7&#8243; text_line_height_tablet=&#8221;1.7&#8243; text_line_height_phone=&#8221;1.7&#8243;]\r\n\r\nNicola Romeo in una foto gentilmente concessa dalla signora Giuseppina Maglia, moglie del nipote Angelo Romeo.\r\n\r\n[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243;][et_pb_image admin_label=&#8221;immagine&#8221; src=&#8221;https:\/\/www.museofratellicozzi.com\/news\/wp-content\/uploads\/2017\/09\/535239_531558183668672_7627255905064313079_n2.jpg&#8221; animation=&#8221;fade_in&#8221; force_fullwidth=&#8221;on&#8221;] [\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=&#8221;row&#8221; custom_padding=&#8221;0px|||&#8221; padding_mobile=&#8221;on&#8221; column_padding_mobile=&#8221;on&#8221; parallax_method_1=&#8221;off&#8221; parallax_method_2=&#8221;off&#8221;][et_pb_column type=&#8221;1_3&#8243;][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243;][et_pb_text admin_label=&#8221;Blocco testo 2&#8243; max_width=&#8221;620px&#8221; header_font_size=&#8221;30&#8243; header_letter_spacing=&#8221;0&#8243; header_line_height=&#8221;1&#8243; text_font=&#8221;PT Sans||||&#8221; text_font_size=&#8221;20&#8243; text_font_size_last_edited=&#8221;on|tablet&#8221; text_text_color=&#8221;#363636&#8243; text_letter_spacing=&#8221;0&#8243; text_line_height=&#8221;1.5&#8243; custom_margin=&#8221;30px||0px|&#8221;]\r\n\r\nIl nome <b><i>Alfa Romeo<\/i><\/b> arriv\u00f2 nel 1915 quando un intraprendente ingegnere napoletano, Nicola Romeo, salv\u00f2 l\u2019azienda da un precoce fallimento causato dallo scoppio della guerra. La societ\u00e0 ricevette un nuovo impulso e, dopo la parentesi bellica, nella quale si produssero motori d\u2019aviazione, proiettili d\u2019artiglieria, motocompressori e lanciafiamme, torn\u00f2 a produrre vetture, pens\u00f2 alle corse ed entr\u00f2 nella leggenda.\r\n\r\nAlla fine della guerra fu complicato e laborioso ritornare alla produzione civile dopo aver costruito proiettili per artiglieria, ma anche in questa occasione l\u2019ingegner Romeo dimostr\u00f2 il suo talento d\u2019imprenditore riavviando la produzione automobilistica. Un\u2019altra conferma della lungimiranza di Nicola Romeo venne dall\u2019impulso che egli seppe dare all\u2019attivit\u00e0 sportiva.\r\n\r\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=&#8221;Row&#8221; custom_width_percent=&#8221;80&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; custom_padding=&#8221;50px|||&#8221; custom_padding_tablet=&#8221;30px|||&#8221; column_padding_mobile=&#8221;on&#8221; parallax_method_1=&#8221;off&#8221; parallax_method_2=&#8221;off&#8221; disabled_on=&#8221;off|off|off&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221;][et_pb_column type=&#8221;1_3&#8243;][et_pb_text admin_label=&#8221;Testo&#8221; header_font_size=&#8221;30&#8243; header_font_size_tablet=&#8221;30&#8243; header_font_size_phone=&#8221;30&#8243; header_letter_spacing=&#8221;0&#8243; header_letter_spacing_tablet=&#8221;0&#8243; header_letter_spacing_phone=&#8221;0&#8243; header_line_height=&#8221;1&#8243; header_line_height_tablet=&#8221;1&#8243; header_line_height_phone=&#8221;1&#8243; text_letter_spacing=&#8221;0&#8243; text_letter_spacing_tablet=&#8221;0&#8243; text_letter_spacing_phone=&#8221;0&#8243; text_line_height=&#8221;1.7&#8243; text_line_height_tablet=&#8221;1.7&#8243; text_line_height_phone=&#8221;1.7&#8243;]\r\n\r\nFoto di Elvira Ruocco.\r\n\r\nVia di Sant&#8217;Antimo intitolata a Nicola Romeo\r\n\r\n[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243;][et_pb_image admin_label=&#8221;immagine&#8221; src=&#8221;https:\/\/www.museofratellicozzi.com\/news\/wp-content\/uploads\/2017\/09\/20953719_10211986235884390_5137602956180698875_n1.jpg&#8221; animation=&#8221;fade_in&#8221; force_fullwidth=&#8221;on&#8221;] [\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=&#8221;row&#8221; custom_width_percent=&#8221;80&#8243; custom_padding=&#8221;17px|||&#8221; padding_mobile=&#8221;on&#8221; column_padding_mobile=&#8221;on&#8221; parallax_method_1=&#8221;off&#8221; parallax_method_2=&#8221;off&#8221; disabled_on=&#8221;off|off|off&#8221;][et_pb_column type=&#8221;1_3&#8243;][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243;][et_pb_text admin_label=&#8221;Blocco testo 3&#8243; max_width=&#8221;620px&#8221; header_font_size=&#8221;30&#8243; header_letter_spacing=&#8221;0&#8243; header_line_height=&#8221;1&#8243; text_font=&#8221;PT Sans||||&#8221; text_font_size=&#8221;20&#8243; text_font_size_last_edited=&#8221;on|tablet&#8221; text_text_color=&#8221;#363636&#8243; text_letter_spacing=&#8221;0&#8243; text_line_height=&#8221;1.5&#8243; custom_margin=&#8221;30px||0px|&#8221;]\r\n\r\nLe Alfa Romeo vincevano gare prestigiose, ma quello a cui lui mirava era il successo nel Campionato del Mondo. E arriv\u00f2 anche il trionfo iridato nel 1925, con la P2 progettata da Vittorio Jano.\r\n\r\nA dicembre dello stesso anno, la S.A. Ing. Nicola Romeo &amp; C si sciolse. Direttore generale fu nominato Pasquale Gallo mentre a Nicola Romeo, per compensarlo dalla parziale estromissione, fu offerta la carica di presidente, carica che conserv\u00f2 fino al 1928 anno in cui si trasfer\u00ec nella sua villa di Magreglio, sopra il lago di Como, dove visse i suoi ultimi anni di vita e dove si spense il 15 agosto 1938.\r\n\r\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=&#8221;Row&#8221; custom_width_percent=&#8221;80&#8243; custom_padding=&#8221;50px|||&#8221; padding_mobile=&#8221;on&#8221; column_padding_mobile=&#8221;on&#8221; parallax_method_1=&#8221;off&#8221; disabled_on=&#8221;off|off|off&#8221;][et_pb_column type=&#8221;4_4&#8243;][et_pb_divider admin_label=&#8221;Linea citazione&#8221; color=&#8221;#aeaeac&#8221; show_divider=&#8221;on&#8221; divider_style=&#8221;solid&#8221; divider_position=&#8221;top&#8221; hide_on_mobile=&#8221;off&#8221;] [\/et_pb_divider][et_pb_text admin_label=&#8221;Citazione&#8221; text_orientation=&#8221;center&#8221; max_width=&#8221;900px&#8221; header_font_size=&#8221;22&#8243; header_letter_spacing=&#8221;0&#8243; header_line_height=&#8221;1&#8243; text_font=&#8221;PT Serif||||&#8221; text_font_size=&#8221;48&#8243; text_font_size_tablet=&#8221;25&#8243; text_font_size_last_edited=&#8221;on|tablet&#8221; text_text_color=&#8221;#363636&#8243; text_letter_spacing=&#8221;0&#8243; text_line_height=&#8221;1.3&#8243; custom_margin=&#8221;16px||30px|&#8221; background_layout=&#8221;light&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_width=&#8221;1&#8243; border_style=&#8221;solid&#8221;]\r\n\r\n&#8220;Un&#8217;occasione per ricordare una storia leggendaria e tutti coloro che hanno contribuito a creare il mito Alfa ma anche per attrarre e motivare nuove generazioni a tenere ancora vico questo mito negli anni a venire.&#8221;\r\n\r\n[\/et_pb_text][et_pb_divider admin_label=&#8221;Linea citazione&#8221; color=&#8221;#aeaeac&#8221; show_divider=&#8221;on&#8221; divider_style=&#8221;solid&#8221; divider_position=&#8221;top&#8221; hide_on_mobile=&#8221;off&#8221;] [\/et_pb_divider][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n\n\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":5,"featured_media":3582,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[88],"tags":[21,192],"class_list":["post-4768","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-elvira-racconta","tag-alfa-romeo","tag-nicola-romeo","et-has-post-format-content","et_post_format-et-post-format-standard"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>L&#039;origine della marca ALFA - eNews Museo Fratelli Cozzi<\/title>\n<meta name=\"description\" content=\"Alfa Romeo arriv\u00f2 nel 1915 quando un intraprendente ingegnere napoletano, Nicola Romeo, salv\u00f2 l\u2019azienda da un precoce fallimento.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.museofratellicozzi.com\/news\/origine-nome-alfa\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"L&#039;origine della marca ALFA - eNews Museo Fratelli Cozzi\" \/>\n<meta property=\"og:description\" content=\"Alfa Romeo arriv\u00f2 nel 1915 quando un intraprendente ingegnere napoletano, Nicola Romeo, salv\u00f2 l\u2019azienda da un precoce fallimento.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.museofratellicozzi.com\/news\/origine-nome-alfa\/\" \/>\n<meta property=\"og:site_name\" content=\"eNews Museo Fratelli Cozzi\" \/>\n<meta property=\"article:published_time\" content=\"2017-09-07T08:17:47+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-05-27T13:09:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.museofratellicozzi.com\/news\/wp-content\/uploads\/2017\/04\/storia-logo-alfa-romeo-bialbero-e1484591786231-4.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"380\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Laura Defendi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"Laura Defendi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minuti\" \/>\n<script type=\"application\/ld+json\" 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