{"id":7696,"date":"2019-03-17T23:07:34","date_gmt":"2019-03-17T22:07:34","guid":{"rendered":"https:\/\/news.museofratellicozzi.com\/?p=7696"},"modified":"2024-01-17T16:19:44","modified_gmt":"2024-01-17T15:19:44","slug":"brand-festival-cultura-impresa","status":"publish","type":"post","link":"https:\/\/www.museofratellicozzi.com\/news\/brand-festival-cultura-impresa\/","title":{"rendered":"Il Museo al Brand Festival 2019: quando Cultura e Impresa si incontrano"},"content":{"rendered":"\n[et_pb_section bb_built=&#8221;1&#8243; admin_label=&#8221;Sezione&#8221; custom_padding=&#8221;0px|||&#8221; custom_width_percent=&#8221;80&#8243;][et_pb_row admin_label=&#8221;Riga&#8221; make_fullwidth=&#8221;on&#8221; custom_width_percent=&#8221;80&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;1&#8243; custom_padding=&#8221;0px|||&#8221; parallax_method_1=&#8221;off&#8221; disabled_on=&#8221;off|off|off&#8221;][et_pb_column type=&#8221;4_4&#8243;][et_pb_video admin_label=&#8221;Video&#8221; src=&#8221;https:\/\/youtu.be\/-6poWyfJn4g&#8221;]\r\n[\/et_pb_video][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=&#8221;Riga&#8221; custom_width_percent=&#8221;80&#8243; custom_padding=&#8221;20px||0px|&#8221; parallax_method_1=&#8221;off&#8221;][et_pb_column type=&#8221;4_4&#8243;][et_pb_text admin_label=&#8221;Categoria&#8221; header_font_size=&#8221;30&#8243; header_letter_spacing=&#8221;0&#8243; header_line_height=&#8221;1&#8243; text_text_color=&#8221;#bcbcbc&#8221; text_letter_spacing=&#8221;2&#8243; text_line_height=&#8221;1.7&#8243; custom_margin=&#8221;||10px|&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221;]\r\n\r\n<strong>CULTURA<\/strong>\r\n\r\n[\/et_pb_text][et_pb_text admin_label=&#8221;Titolo&#8221; header_font=&#8221;PT Sans||||&#8221; header_font_size=&#8221;48&#8243; header_font_size_tablet=&#8221;46&#8243; header_font_size_last_edited=&#8221;on|desktop&#8221; header_text_color=&#8221;#000000&#8243; header_letter_spacing=&#8221;0&#8243; header_line_height=&#8221;1.2&#8243; text_font=&#8221;PT Sans||||&#8221; text_font_size=&#8221;72&#8243; text_font_size_tablet=&#8221;60&#8243; text_font_size_last_edited=&#8221;on|desktop&#8221; text_text_color=&#8221;#000000&#8243; text_letter_spacing=&#8221;0&#8243; text_letter_spacing_last_edited=&#8221;on|desktop&#8221; text_line_height=&#8221;1.1&#8243; text_line_height_last_edited=&#8221;on|&#8221; custom_margin=&#8221;0px||0px|&#8221;]\r\n\r\nIl Museo al Brand Festival di Jesi: quando il Brand fa cultura\r\n\r\n[\/et_pb_text][et_pb_text admin_label=&#8221;Data&#8221; header_font_size=&#8221;30&#8243; header_letter_spacing=&#8221;0&#8243; header_line_height=&#8221;1&#8243; text_font=&#8221;PT Sans|on|||&#8221; text_font_size=&#8221;18&#8243; text_text_color=&#8221;#363636&#8243; text_letter_spacing=&#8221;0&#8243; text_line_height=&#8221;1.7&#8243; custom_margin=&#8221;10px||0px|&#8221;]\r\n\r\n15 marzo, 2019\r\n\r\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section bb_built=&#8221;1&#8243; admin_label=&#8221;Section&#8221; background_color=&#8221;#f7f7f4&#8243; custom_width_percent=&#8221;80&#8243;][et_pb_row admin_label=&#8221;row&#8221; custom_width_percent=&#8221;80&#8243; custom_padding=&#8221;0px|||&#8221; padding_mobile=&#8221;on&#8221; column_padding_mobile=&#8221;on&#8221; parallax_method_1=&#8221;off&#8221; parallax_method_2=&#8221;off&#8221;][et_pb_column type=&#8221;1_3&#8243;][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243;][et_pb_text admin_label=&#8221;Occhiello&#8221; max_width=&#8221;620px&#8221; header_font_size=&#8221;30&#8243; header_letter_spacing=&#8221;0&#8243; header_line_height=&#8221;1&#8243; text_font=&#8221;PT Sans|on|||&#8221; text_font_size=&#8221;24&#8243; text_font_size_last_edited=&#8221;on|desktop&#8221; text_text_color=&#8221;#363636&#8243; text_letter_spacing=&#8221;0&#8243; text_line_height=&#8221;1.4&#8243; custom_margin=&#8221;10px||0px|&#8221;]\r\n\r\nIl Museo Fratelli Cozzi sar\u00e0 al Brand Festival di Jesi, grazie al graditissimo invito di Paolo Iabichino, premiato come &#8220;Comunicatore dell&#8217;anno&#8221;.\r\n\r\n[\/et_pb_text][et_pb_text admin_label=&#8221;Blocco testo 1&#8243; max_width=&#8221;620px&#8221; header_font_size=&#8221;30&#8243; header_letter_spacing=&#8221;0&#8243; header_line_height=&#8221;1&#8243; text_font=&#8221;PT Sans||||&#8221; text_font_size=&#8221;20&#8243; text_font_size_last_edited=&#8221;on|tablet&#8221; text_text_color=&#8221;#363636&#8243; text_letter_spacing=&#8221;0&#8243; text_line_height=&#8221;1.5&#8243; custom_margin=&#8221;30px||0px|&#8221;]\r\n\r\nNell&#8217;epoca della comunicazione di massa, non \u00e8 difficile diffondere il proprio brand, ma le cose si complicano quando si vuole emergere, trasferendo identit\u00e0, storia e valori della propria impresa. Sono molte le aziende che affidano il racconto del proprio brand a storyteller locali e internazionali che basano la propria strategia sulle dinamiche delle piccole comunit\u00e0. Macro-territori e micro-territori si fondono,\u00a0<strong>il globale<\/strong>\u00a0si intreccia con\u00a0<strong>il locale<\/strong>. L\u2019importante \u00e8 considerarli e dare loro la giusta importanza. Oggi non c\u2019\u00e8 pi\u00f9 soltanto la \u201c<strong>comunicazione<\/strong>\u201d: c\u2019\u00e8 il vissuto, la narrazione di persone che si integrano con il posto in cui vivono e contribuiscono a delineare lo storia di un\u2019impresa. L\u2019evoluzione dell\u2019identit\u00e0 di marca passa attraverso tutti questi elementi e si arricchisce di nuove sfaccettature, sempre pi\u00f9 indispensabili.\u00a0<strong>Creare un equilibrio<\/strong>\u00a0fra personal branding, brand territoriale e identit\u00e0 di marca significa\u00a0<strong>creare una sinergia<\/strong>\u00a0fra <strong>persone, territorio e imprese.<\/strong>\r\n\r\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=&#8221;Row&#8221; custom_width_percent=&#8221;80&#8243; custom_padding=&#8221;50px|||&#8221; custom_padding_tablet=&#8221;17px|||&#8221; column_padding_mobile=&#8221;on&#8221; parallax_method_1=&#8221;off&#8221; parallax_method_2=&#8221;off&#8221; disabled_on=&#8221;off||&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221;][et_pb_column type=&#8221;1_2&#8243;][et_pb_text admin_label=&#8221;Didascalia&#8221; header_font_size=&#8221;30&#8243; header_letter_spacing=&#8221;0&#8243; header_line_height=&#8221;1&#8243; text_font=&#8221;PT Serif||on||&#8221; text_font_size=&#8221;16&#8243; text_text_color=&#8221;#363636&#8243; text_letter_spacing=&#8221;0&#8243; text_line_height=&#8221;1&#8243; custom_margin=&#8221;20px||0px|&#8221;]\r\n\r\n<a href=\"https:\/\/www.brandfestival.it\/session\/cultura-che-fa-impresa-impresa-che-fa-cultura\/\">Elisabetta parteciper\u00e0 al panel:\u00a0&#8220;<strong>Chi ha detto che con la cultura non si mangia? Dialogo a pi\u00f9 voci tra management e mecenatismo&#8221;<\/strong>, insieme a\u00a0Barbara Foglia (MUMAC), Michela Antiga (TIPOTECA), Romina Quarchioni e Simona Cardinali (MUSEI CIVICI JESI). Conduce Patrizia Musso.<\/a>\r\n\r\n[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243;][et_pb_image admin_label=&#8221;Immagine&#8221; src=&#8221;https:\/\/www.museofratellicozzi.com\/news\/wp-content\/uploads\/2019\/03\/Cozzi.png&#8221; animation=&#8221;fade_in&#8221; sticky=&#8221;on&#8221;]\r\n[\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=&#8221;row&#8221; custom_padding=&#8221;0px|||&#8221; padding_mobile=&#8221;on&#8221; column_padding_mobile=&#8221;on&#8221; parallax_method_1=&#8221;off&#8221; parallax_method_2=&#8221;off&#8221;][et_pb_column type=&#8221;1_3&#8243;][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243;][et_pb_text admin_label=&#8221;Blocco testo 2&#8243; max_width=&#8221;620px&#8221; header_font_size=&#8221;30&#8243; header_letter_spacing=&#8221;0&#8243; header_line_height=&#8221;1&#8243; text_font=&#8221;PT Sans||||&#8221; text_font_size=&#8221;20&#8243; text_font_size_last_edited=&#8221;on|tablet&#8221; text_text_color=&#8221;#363636&#8243; text_letter_spacing=&#8221;0&#8243; text_line_height=&#8221;1.5&#8243; custom_margin=&#8221;30px||0px|&#8221;]\r\n\r\nA Jesi avremo l&#8217;opportunit\u00e0 di approfondire i temi legati alla comunicazione e al marketing con al centro lo sviluppo di strategie di Branding, nazionali e locali.\r\n\r\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=&#8221;Row&#8221; custom_width_percent=&#8221;80&#8243; custom_padding=&#8221;50px|||&#8221; custom_padding_tablet=&#8221;17px|||&#8221; column_padding_mobile=&#8221;on&#8221; parallax_method_1=&#8221;off&#8221; parallax_method_2=&#8221;off&#8221; disabled_on=&#8221;off||&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221;][et_pb_column type=&#8221;1_2&#8243;][et_pb_text admin_label=&#8221;Didascalia&#8221; header_font_size=&#8221;30&#8243; header_letter_spacing=&#8221;0&#8243; header_line_height=&#8221;1&#8243; text_font=&#8221;PT Serif||on||&#8221; text_font_size=&#8221;16&#8243; text_text_color=&#8221;#363636&#8243; text_letter_spacing=&#8221;0&#8243; text_line_height=&#8221;1&#8243; custom_margin=&#8221;20px||0px|&#8221;]\r\n<p class=\"\"><strong>Paolo Iabichino<\/strong><\/p>\r\nVincitore del Premio Emanuele Pirella \u201cComunicatore dell\u2019anno\u201d. In pubblicit\u00e0 dal 1990, ha inventato e declinato il concetto di Invertising (diventato anche un libro nel 2010) per interagire con un messaggio pubblicitario rinnovato. Insegna in diverse universit\u00e0, scrive su Wired Italia e tiene corsi e seminari sulle trasformazioni in atto nel mondo della comunicazione. Nel 2014 ha pubblicato Existential marketing. I consumatori comprano, gli individui scelgono. Nel luglio 2017 ha pubblicato, con Codice Edizioni, Scripta Volant \u2013 un nuovo alfabeto per scrivere (e leggere) la pubblicit\u00e0 oggi. Per il biennio 2018\/2020 \u00e8 stato scelto dalla Scuola Holden di Alessandro Baricco per essere il Maestro del College Digital dedicato alla narrazione transmediale.\r\n\r\n[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243;][et_pb_video admin_label=&#8221;Video&#8221; src=&#8221;https:\/\/www.facebook.com\/brandfestivalitalia\/videos\/2102131146499696\/&#8221;]\r\n[\/et_pb_video][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=&#8221;Row&#8221; custom_width_percent=&#8221;80&#8243; custom_padding=&#8221;50px|||&#8221; padding_mobile=&#8221;on&#8221; column_padding_mobile=&#8221;on&#8221; parallax_method_1=&#8221;off&#8221; disabled_on=&#8221;off|off|off&#8221;][et_pb_column type=&#8221;4_4&#8243;][et_pb_divider admin_label=&#8221;Linea citazione&#8221; color=&#8221;#aeaeac&#8221; show_divider=&#8221;on&#8221; divider_style=&#8221;solid&#8221; divider_position=&#8221;top&#8221; hide_on_mobile=&#8221;off&#8221;]\r\n[\/et_pb_divider][et_pb_text admin_label=&#8221;Citazione&#8221; text_orientation=&#8221;center&#8221; max_width=&#8221;900px&#8221; header_font_size=&#8221;30&#8243; header_letter_spacing=&#8221;0&#8243; header_line_height=&#8221;1&#8243; text_font=&#8221;PT Serif||||&#8221; text_font_size=&#8221;48&#8243; text_font_size_tablet=&#8221;38&#8243; text_font_size_last_edited=&#8221;on|tablet&#8221; text_text_color=&#8221;#363636&#8243; text_letter_spacing=&#8221;0&#8243; text_line_height=&#8221;1.3&#8243; custom_margin=&#8221;16px||30px|&#8221;]\r\n\r\n&#8220;La \u201cMarca\u201d non \u00e8 pi\u00f9 un valore assoluto: si sviluppa con elementi inaspettati e si connette a fattori come il territorio, le imprese e le persone che lo vivono&#8221;.\r\n\r\n[\/et_pb_text][et_pb_divider admin_label=&#8221;Linea citazione&#8221; color=&#8221;#aeaeac&#8221; show_divider=&#8221;on&#8221; divider_style=&#8221;solid&#8221; divider_position=&#8221;top&#8221; hide_on_mobile=&#8221;off&#8221;]\r\n[\/et_pb_divider][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=&#8221;row&#8221; custom_padding=&#8221;17px|||&#8221; padding_mobile=&#8221;on&#8221; column_padding_mobile=&#8221;on&#8221; parallax_method_1=&#8221;off&#8221; parallax_method_2=&#8221;off&#8221;][et_pb_column type=&#8221;1_3&#8243;][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243;][et_pb_text admin_label=&#8221;Blocco testo 3&#8243; max_width=&#8221;620px&#8221; header_font_size=&#8221;30&#8243; header_letter_spacing=&#8221;0&#8243; header_line_height=&#8221;1&#8243; text_font=&#8221;PT Sans||||&#8221; text_font_size=&#8221;20&#8243; text_font_size_last_edited=&#8221;on|tablet&#8221; text_text_color=&#8221;#363636&#8243; text_letter_spacing=&#8221;0&#8243; text_line_height=&#8221;1.5&#8243; custom_margin=&#8221;30px||0px|&#8221; background_layout=&#8221;light&#8221; text_orientation=&#8221;left&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_width=&#8221;1&#8243; border_style=&#8221;solid&#8221;]\r\n\r\nTra i relatori del Brand Festival ritroveremo con molto piacere<strong> Giuseppe Morici<\/strong>, gi\u00e0 nostro ospite durante la Settimana della Cultura d&#8217;Impresa.\r\n\r\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row admin_label=&#8221;Row&#8221; custom_width_percent=&#8221;80&#8243; custom_padding=&#8221;50px|||&#8221; custom_padding_tablet=&#8221;17px|||&#8221; column_padding_mobile=&#8221;on&#8221; parallax_method_1=&#8221;off&#8221; parallax_method_2=&#8221;off&#8221; disabled_on=&#8221;off||&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221;][et_pb_column type=&#8221;1_2&#8243;][et_pb_video admin_label=&#8221;Video&#8221; src=&#8221;https:\/\/www.facebook.com\/brandfestivalitalia\/videos\/331321194381875\/&#8221;]\r\n[\/et_pb_video][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243;][et_pb_text admin_label=&#8221;Didascalia&#8221; header_font_size=&#8221;30&#8243; header_letter_spacing=&#8221;0&#8243; header_line_height=&#8221;1&#8243; text_font=&#8221;PT Serif||on||&#8221; text_font_size=&#8221;16&#8243; text_text_color=&#8221;#363636&#8243; text_letter_spacing=&#8221;0&#8243; text_line_height=&#8221;1&#8243; custom_margin=&#8221;20px||0px|&#8221;]\r\n<p class=\"\"><strong>Giuseppe Morici<\/strong><\/p>\r\nGiuseppe Morici, 49 anni, umbro, sposato con tre figli, \u00e8 attualmente CEO di Bolton Food. Laureato in Scienze Politiche alla LUISS, dopo un Master in Marketing, ha cominciato la sua esperienza professionale in Procter &amp; Gamble, nel marketing. In seguito ha lavorato nella consulenza strategica in Monitor Group, la societ\u00e0 di consulenza fondata da Michael Porter, per poi passare in Bolton, come Direttore Generale di Bolton Alimentari. Prima di rientrare in Bolton, nel 2018, Giuseppe ha lavorato quasi dieci anni in Barilla, come Direttore Generale della Divisione Bakery, poi come Chief Marketing Officer e da ultimo come President della Regione Europa. Giuseppe ha pubblicato due libri per Feltrinelli: Fare marketing rimanendo brave persone. Etica e poetica del mestiere pi\u00f9 discusso del mondo nel 2014 e Fare i manager rimanendo brave persone. Istruzioni per evitare la fine del mondo (e delle aziende) nel 2018.\r\n\r\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":5,"featured_media":7697,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[151,805],"tags":[418,419,422,420,423,421],"class_list":["post-7696","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-eventi","category-succede-al-museo","tag-brand","tag-festival","tag-iabichino","tag-jesi","tag-morici","tag-settimana-cultura-impresa","et-has-post-format-content","et_post_format-et-post-format-standard"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Brand Festival Jesi<\/title>\n<meta name=\"description\" content=\"Il Museo Fratelli Cozzi sar\u00e0 al Brand Festival di Jesi, grazie al gradito invito di Paolo Iabichino, premiato come \u201cComunicatore dell\u2019anno\u201d.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.museofratellicozzi.com\/news\/brand-festival-cultura-impresa\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Brand Festival Jesi\" \/>\n<meta property=\"og:description\" content=\"Il Museo Fratelli Cozzi sar\u00e0 al Brand Festival di Jesi, grazie al gradito invito di Paolo Iabichino, premiato come \u201cComunicatore dell\u2019anno\u201d.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.museofratellicozzi.com\/news\/brand-festival-cultura-impresa\/\" \/>\n<meta property=\"og:site_name\" content=\"eNews Museo Fratelli Cozzi\" \/>\n<meta property=\"article:published_time\" content=\"2019-03-17T22:07:34+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-01-17T15:19:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.museofratellicozzi.com\/news\/wp-content\/uploads\/2019\/03\/Cozzi.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"1000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Laura Defendi\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Scritto da\" \/>\n\t<meta name=\"twitter:data1\" content=\"Laura Defendi\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo di lettura stimato\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minuti\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.museofratellicozzi.com\/news\/brand-festival-cultura-impresa\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.museofratellicozzi.com\/news\/brand-festival-cultura-impresa\/\"},\"author\":{\"name\":\"Laura Defendi\",\"@id\":\"https:\/\/www.museofratellicozzi.com\/news\/#\/schema\/person\/9c1de5abfab71104e0bfe41cca1b7072\"},\"headline\":\"Il Museo al Brand Festival 2019: quando Cultura e Impresa si incontrano\",\"datePublished\":\"2019-03-17T22:07:34+00:00\",\"dateModified\":\"2024-01-17T15:19:44+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.museofratellicozzi.com\/news\/brand-festival-cultura-impresa\/\"},\"wordCount\":1634,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.museofratellicozzi.com\/news\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.museofratellicozzi.com\/news\/brand-festival-cultura-impresa\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.museofratellicozzi.com\/news\/wp-content\/uploads\/2019\/03\/Cozzi.png\",\"keywords\":[\"brand\",\"festival\",\"iabichino\",\"jesi\",\"morici\",\"settimana cultura impresa\"],\"articleSection\":[\"Eventi\",\"Succede al museo\"],\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.museofratellicozzi.com\/news\/brand-festival-cultura-impresa\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.museofratellicozzi.com\/news\/brand-festival-cultura-impresa\/\",\"url\":\"https:\/\/www.museofratellicozzi.com\/news\/brand-festival-cultura-impresa\/\",\"name\":\"Brand Festival Jesi\",\"isPartOf\":{\"@id\":\"https:\/\/www.museofratellicozzi.com\/news\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.museofratellicozzi.com\/news\/brand-festival-cultura-impresa\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.museofratellicozzi.com\/news\/brand-festival-cultura-impresa\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.museofratellicozzi.com\/news\/wp-content\/uploads\/2019\/03\/Cozzi.png\",\"datePublished\":\"2019-03-17T22:07:34+00:00\",\"dateModified\":\"2024-01-17T15:19:44+00:00\",\"description\":\"Il Museo Fratelli Cozzi sar\u00e0 al Brand Festival di Jesi, grazie al gradito invito di Paolo Iabichino, premiato come \u201cComunicatore dell\u2019anno\u201d.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.museofratellicozzi.com\/news\/brand-festival-cultura-impresa\/#breadcrumb\"},\"inLanguage\":\"it-IT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.museofratellicozzi.com\/news\/brand-festival-cultura-impresa\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\/\/www.museofratellicozzi.com\/news\/brand-festival-cultura-impresa\/#primaryimage\",\"url\":\"https:\/\/www.museofratellicozzi.com\/news\/wp-content\/uploads\/2019\/03\/Cozzi.png\",\"contentUrl\":\"https:\/\/www.museofratellicozzi.com\/news\/wp-content\/uploads\/2019\/03\/Cozzi.png\",\"width\":1000,\"height\":1000},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.museofratellicozzi.com\/news\/brand-festival-cultura-impresa\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.museofratellicozzi.com\/news\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Il Museo al Brand Festival 2019: quando Cultura e Impresa si incontrano\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.museofratellicozzi.com\/news\/#website\",\"url\":\"https:\/\/www.museofratellicozzi.com\/news\/\",\"name\":\"eNews Museo Fratelli Cozzi\",\"description\":\"Alfa Romeo: un mito che resiste al tempo\",\"publisher\":{\"@id\":\"https:\/\/www.museofratellicozzi.com\/news\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.museofratellicozzi.com\/news\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"it-IT\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.museofratellicozzi.com\/news\/#organization\",\"name\":\"Museo Fratelli Cozzi\",\"url\":\"https:\/\/www.museofratellicozzi.com\/news\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\/\/www.museofratellicozzi.com\/news\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.museofratellicozzi.com\/news\/wp-content\/uploads\/2017\/04\/home.png\",\"contentUrl\":\"https:\/\/www.museofratellicozzi.com\/news\/wp-content\/uploads\/2017\/04\/home.png\",\"width\":497,\"height\":512,\"caption\":\"Museo Fratelli Cozzi\"},\"image\":{\"@id\":\"https:\/\/www.museofratellicozzi.com\/news\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.museofratellicozzi.com\/news\/#\/schema\/person\/9c1de5abfab71104e0bfe41cca1b7072\",\"name\":\"Laura Defendi\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"it-IT\",\"@id\":\"https:\/\/www.museofratellicozzi.com\/news\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/fa196a116a28416a994aad4b629b4ae8?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/fa196a116a28416a994aad4b629b4ae8?s=96&d=mm&r=g\",\"caption\":\"Laura Defendi\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Brand Festival Jesi","description":"Il Museo Fratelli Cozzi sar\u00e0 al Brand Festival di Jesi, grazie al gradito invito di Paolo Iabichino, premiato come \u201cComunicatore dell\u2019anno\u201d.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.museofratellicozzi.com\/news\/brand-festival-cultura-impresa\/","og_locale":"it_IT","og_type":"article","og_title":"Brand Festival Jesi","og_description":"Il Museo Fratelli Cozzi sar\u00e0 al Brand Festival di Jesi, grazie al gradito invito di Paolo Iabichino, premiato come \u201cComunicatore dell\u2019anno\u201d.","og_url":"https:\/\/www.museofratellicozzi.com\/news\/brand-festival-cultura-impresa\/","og_site_name":"eNews Museo Fratelli Cozzi","article_published_time":"2019-03-17T22:07:34+00:00","article_modified_time":"2024-01-17T15:19:44+00:00","og_image":[{"width":1000,"height":1000,"url":"https:\/\/www.museofratellicozzi.com\/news\/wp-content\/uploads\/2019\/03\/Cozzi.png","type":"image\/png"}],"author":"Laura Defendi","twitter_card":"summary_large_image","twitter_misc":{"Scritto da":"Laura Defendi","Tempo di lettura stimato":"4 minuti"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.museofratellicozzi.com\/news\/brand-festival-cultura-impresa\/#article","isPartOf":{"@id":"https:\/\/www.museofratellicozzi.com\/news\/brand-festival-cultura-impresa\/"},"author":{"name":"Laura Defendi","@id":"https:\/\/www.museofratellicozzi.com\/news\/#\/schema\/person\/9c1de5abfab71104e0bfe41cca1b7072"},"headline":"Il Museo al Brand Festival 2019: quando Cultura e Impresa si incontrano","datePublished":"2019-03-17T22:07:34+00:00","dateModified":"2024-01-17T15:19:44+00:00","mainEntityOfPage":{"@id":"https:\/\/www.museofratellicozzi.com\/news\/brand-festival-cultura-impresa\/"},"wordCount":1634,"commentCount":0,"publisher":{"@id":"https:\/\/www.museofratellicozzi.com\/news\/#organization"},"image":{"@id":"https:\/\/www.museofratellicozzi.com\/news\/brand-festival-cultura-impresa\/#primaryimage"},"thumbnailUrl":"https:\/\/www.museofratellicozzi.com\/news\/wp-content\/uploads\/2019\/03\/Cozzi.png","keywords":["brand","festival","iabichino","jesi","morici","settimana cultura impresa"],"articleSection":["Eventi","Succede al museo"],"inLanguage":"it-IT","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.museofratellicozzi.com\/news\/brand-festival-cultura-impresa\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.museofratellicozzi.com\/news\/brand-festival-cultura-impresa\/","url":"https:\/\/www.museofratellicozzi.com\/news\/brand-festival-cultura-impresa\/","name":"Brand Festival Jesi","isPartOf":{"@id":"https:\/\/www.museofratellicozzi.com\/news\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.museofratellicozzi.com\/news\/brand-festival-cultura-impresa\/#primaryimage"},"image":{"@id":"https:\/\/www.museofratellicozzi.com\/news\/brand-festival-cultura-impresa\/#primaryimage"},"thumbnailUrl":"https:\/\/www.museofratellicozzi.com\/news\/wp-content\/uploads\/2019\/03\/Cozzi.png","datePublished":"2019-03-17T22:07:34+00:00","dateModified":"2024-01-17T15:19:44+00:00","description":"Il Museo Fratelli Cozzi sar\u00e0 al Brand Festival di Jesi, grazie al gradito invito di Paolo Iabichino, premiato come \u201cComunicatore dell\u2019anno\u201d.","breadcrumb":{"@id":"https:\/\/www.museofratellicozzi.com\/news\/brand-festival-cultura-impresa\/#breadcrumb"},"inLanguage":"it-IT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.museofratellicozzi.com\/news\/brand-festival-cultura-impresa\/"]}]},{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/www.museofratellicozzi.com\/news\/brand-festival-cultura-impresa\/#primaryimage","url":"https:\/\/www.museofratellicozzi.com\/news\/wp-content\/uploads\/2019\/03\/Cozzi.png","contentUrl":"https:\/\/www.museofratellicozzi.com\/news\/wp-content\/uploads\/2019\/03\/Cozzi.png","width":1000,"height":1000},{"@type":"BreadcrumbList","@id":"https:\/\/www.museofratellicozzi.com\/news\/brand-festival-cultura-impresa\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.museofratellicozzi.com\/news\/"},{"@type":"ListItem","position":2,"name":"Il Museo al Brand Festival 2019: quando Cultura e Impresa si incontrano"}]},{"@type":"WebSite","@id":"https:\/\/www.museofratellicozzi.com\/news\/#website","url":"https:\/\/www.museofratellicozzi.com\/news\/","name":"eNews Museo Fratelli Cozzi","description":"Alfa Romeo: un mito che resiste al tempo","publisher":{"@id":"https:\/\/www.museofratellicozzi.com\/news\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.museofratellicozzi.com\/news\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"it-IT"},{"@type":"Organization","@id":"https:\/\/www.museofratellicozzi.com\/news\/#organization","name":"Museo Fratelli Cozzi","url":"https:\/\/www.museofratellicozzi.com\/news\/","logo":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/www.museofratellicozzi.com\/news\/#\/schema\/logo\/image\/","url":"https:\/\/www.museofratellicozzi.com\/news\/wp-content\/uploads\/2017\/04\/home.png","contentUrl":"https:\/\/www.museofratellicozzi.com\/news\/wp-content\/uploads\/2017\/04\/home.png","width":497,"height":512,"caption":"Museo Fratelli Cozzi"},"image":{"@id":"https:\/\/www.museofratellicozzi.com\/news\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.museofratellicozzi.com\/news\/#\/schema\/person\/9c1de5abfab71104e0bfe41cca1b7072","name":"Laura Defendi","image":{"@type":"ImageObject","inLanguage":"it-IT","@id":"https:\/\/www.museofratellicozzi.com\/news\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/fa196a116a28416a994aad4b629b4ae8?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/fa196a116a28416a994aad4b629b4ae8?s=96&d=mm&r=g","caption":"Laura Defendi"}}]}},"jetpack_featured_media_url":"https:\/\/www.museofratellicozzi.com\/news\/wp-content\/uploads\/2019\/03\/Cozzi.png","jetpack_shortlink":"https:\/\/wp.me\/p90Eth-208","jetpack_sharing_enabled":true,"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/www.museofratellicozzi.com\/news\/wp-json\/wp\/v2\/posts\/7696","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.museofratellicozzi.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.museofratellicozzi.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.museofratellicozzi.com\/news\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.museofratellicozzi.com\/news\/wp-json\/wp\/v2\/comments?post=7696"}],"version-history":[{"count":18,"href":"https:\/\/www.museofratellicozzi.com\/news\/wp-json\/wp\/v2\/posts\/7696\/revisions"}],"predecessor-version":[{"id":11927,"href":"https:\/\/www.museofratellicozzi.com\/news\/wp-json\/wp\/v2\/posts\/7696\/revisions\/11927"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.museofratellicozzi.com\/news\/wp-json\/wp\/v2\/media\/7697"}],"wp:attachment":[{"href":"https:\/\/www.museofratellicozzi.com\/news\/wp-json\/wp\/v2\/media?parent=7696"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.museofratellicozzi.com\/news\/wp-json\/wp\/v2\/categories?post=7696"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.museofratellicozzi.com\/news\/wp-json\/wp\/v2\/tags?post=7696"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}